2020 Prepaid Card Growth Projections Swing Door Open Wide for Adoption of White Label Programs

SALT LAKE CITY (PRWEB) JANUARY 16, 2020 - This past November, the leading card and mobile payment industry trade publication, The Nilson Report, announced growth projects for the niche that likely have marketing executives around the globe taking a fresh look at their brand public relations plans to factor in white label prepaid card programs as a driving tactic. They need search no further for expert support than one of the fastest-growing leaders in the field: Axiom Prepaid Holdings. The company is a global provider of end-to-end payment solutions that include Mastercard® and Visa® prepaid cards.

With spending on goods and services via prepaid, debit and credit cards expected to grow from 2018’s $7.2 trillion to $10+ trillion by 2023, Axiom executives say that the number of companies adopting white label prepaid card programs is also on the rise. Afterall, prepaid cards bearing the name and logo of businesses, provide visibility for the brand every single time the card is used. And that visibility is proven to drive customer loyalty, brand visibility and even, revenue. Branded prepaid cards encompass gift cards, travel cards and general use prepaid cards and are used by businesses to pay commissions, reward loyalty, and distribute compensation to their own customers, agents and affiliates while also offering a cost-effective alternative to traditional corporate payroll programs and investment advisory services.

“We launched our White Label Program to provide the expertise needed to ensure our clients can enjoy the brand and revenue benefits of customized prepaid cards - without having to spend their valuable time and efforts in an area where they are not specialized,” explained Steve Urry, Chairman, Axiom Prepaid Holdings.

Axiom’s founders have more than 60 years of combined experience in the banking and card issuing industry. Their company builds programs according to client specifications and gets those up and running in as little as four months, while it may take novices years to activate a program. Sophisticated digital tools are at the heart of the company’s business model to ensure efficient card program management with an emphasis on security and compliance safeguards vital in the fintech arena.

Each card includes custom card design along with current fee structure, fund distribution channel and mobile and desktop solutions. The program’s front-end comprises a website and web portal tied into iPhone and Android apps for card management, sending payments, and any enhanced card services. Its back-end comprises administrative portals, API connections and secure encryption for sign-ups, KYC, sponsor banks, call centers and fulfillment centers.

Axiom has single and multi-currency card white label programs that are used via an app or physical card worldwide. The cards include features like card-to-card payments, ATM access, a rewards program, direct deposit load, generated statements, around-the-clock service, fraud protection, virtual card access and SMS/email alerts.

“It’s clear that the state of the prepaid card market is very bright indeed and we are here to put our expertise to work to help clients use that to their advantage,” added Urry.


About Axiom Prepaid Holdings:

Axiom Prepaid Holdings was born of the desire of two entrepreneurial-minded banking industry veterans to turn the prepaid card model upside down. To make banking simple. To give consumers and businesses around the globe access to innovative, easy-to-use, digitally driven, fun, flexible and secure products and services. Today, Axiom has 9 offices and conducts business in 20 countries. Every day, the Axiom team strives to create 100% turnkey solutions to help cardholders gain economic freedoms and help businesses achieve growth and success. To learn more about Axiom Prepaid Holdings, please visit:

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Copyright © 2020 The Axiom Group, LLC. All Rights Reserved


Axiom has nine offices and has operations in twenty countries. Every day, the Axiom team strives to create 100% turnkey solutions to help cardholders gain economic freedoms and help businesses achieve growth and success

Visa is a registered trademark of Visa International, and MasterCard is a registered trademark of MasterCard International Inc. 


EuroPYM Prepaid Mastercard is issued by Prepaid Financial Services Limited pursuant to a license from Mastercard International Incorporated. Prepaid Financial Services Limited is regulated and authorized by the Financial Conduct Authority, as an Electronic Money Institution, registration number 900036.Registered Office: Fifth Floor, Langham House, 302-308 Regent Street, London, W1B 3AT. La Mastercard prepagata 


EuroPYM è emessa da Prepaid Financial Services Limited in base ad una licenza di Mastercard International Incorporated. Prepaid Financial Services Limited è regolamentata e autorizzata dalla Financial Conduct Authority, come istituto di moneta elettronica, numero di registrazione 900036. Ufficio federale: Fifth Floor, Langham House, 302-308 Regent Street, Londra, W1B 3AT. 


FinFX Prepaid Mastercard este emis de Prepaid Financial Services Limited în baza unei licențe de la Mastercard International Incorporated. Prepaid Financial Services Limited este reglementat și autorizat de Autoritatea de conduită financiară, ca instituție monetară electronică, numărul de înregistrare 900036. Oficiul înregistrat: Etajul al cincilea, Langham House, 302-308 Regent Street, Londra, W1B 3AT. Numărul de înregistrare al companiei: 06337638 l


FinFX Prepaid Mastercard hija maħruġa minn Prepaid Financial Services Limited skont liċenzja minn Mastercard International Incorporated. Servizzi Finanzjarji Prepayati Limited hija regolata u awtorizzata mill-Awtorità dwar il-Kondotta Finanzjarja, bħala Istituzzjoni tal-Flus Elettroniċi, numru tar-reġistrazzjoni 900036. Uffiċċju rreġistrat: Ħames Sular, Langham House, 302-308 Regent Street, Londra, W1B 3AT. Numru tar-Reġistrazzjoni tal-Kumpanija: 06337638